Introduction
Infiniti is a brand of luxury cars produced by Nissan Motor Corporation, one of Japan’s largest car manufacturers. Formerly known as Nissan Luxury Vehicles, the Infiniti brand was launched in 1989 to compete in the North American luxury car market. The Infiniti brand name is derived from the Latin word “infinitesimal,” meaning leading the way. This symbolizes the brand’s ambition to set new trends for luxury car buyers. Infiniti cars are sold in more than 50 countries and regions globally, making it one of the most popular luxury auto brands in the world. But which car company owns Infiniti?
Nissan Motor Corporation
Nissan Motor Corporation, commonly known as Nissan, is the parent company of Infiniti. Founded in 1927, Nissan Motor Corporation is one of the world’s leading car manufacturers, offering a wide range of vehicles including cars, trucks, 4X4s, minivans and SUV’s. Nissan is an integrated automotive company that provides production, sales and servicing functions in all areas of the automobile industry. The company also produces its own luxury vehicles under the name Infiniti.
History of Nissan and Infiniti
In 1987, Nissan launched the Infiniti brand in the North American market to compete with other luxury car makers such as BMW, Mercedes, and Lexus. Since then, the Infiniti brand has grown from strength to strength, becoming one of the leading luxury car manufacturers in the United States. In 2003, Infiniti Japan was established and the company began exporting its vehicles to other parts of the world. Today, Infiniti cars are sold in more than 50 countries and regions globally.
Global Reach of Infiniti
Infiniti has quickly gained a reputation for being an iconic luxury brand and has established itself as a key player in the global luxury car market. The brand’s commitment to craftsmanship, performance and service has enabled it to expand its presence in the international market. As of 2021, Infiniti is sold in more than 50 countries and regions around the world, including the United States, Canada, China, Russia, Japan, Australia, Middle East and South America.
Types of Infiniti Cars
Infiniti produces a range of luxury vehicles including sedans, coupes, SUVs, and hybrids. The company’s flagship model is the Q50, a 4-door luxury sedan. Other models in the range include the QX60 mid-size SUV, the QX50 mid-size crossover, and the Q60 coupe and convertible. Infiniti also offers several high-performance vehicles, including the Q50 Red Sport and the Q60 Project Black S.
Features of Infiniti Cars
Infiniti cars are renowned for their premium features and technology. All models feature advanced infotainment systems with Bluetooth, Wi-Fi, and Apple CarPlay/Android Auto compatibility. For added convenience, Infiniti cars come with a range of safety features, including forward-collision warning, lane-departure warning, and intelligent cruise control. Most Infiniti models also come equipped with Nissan’s ProPILOT semi-autonomous driver-assist technology.
Infiniti Design Philosophy
At the heart of Infiniti’s design philosophy is the concept of ‘Infiniti Performance’. Every model in the lineup is designed to offer a balance between luxury, performance and handling to give drivers an unforgettable driving experience. The company’s commitment to luxury is evident in the quality of materials used in the cars, from the supple leather seats to the high-grade aluminum wheels. The vehicles also incorporate advanced aerodynamic elements to improve performance, while their sleek and modern designs have made them a favorite among luxury car buyers.
Infiniti and Motorsport
Infiniti has been involved in various forms of motorsport since 2002. The company has competed in the world famous 24 hours Le Mans endurance race, with its first entry coming in 2008. In 2014, Infiniti became the official title sponsor of the Formula One Red Bull Racing team, a partnership which saw Infiniti F1 cars competing in the sport. The company also has partnerships with some of the most renowned motorsport events in the world, including the Nürburgring in Germany and the International GT Open series.
Infiniti and Environment
Infiniti takes its environmental responsibilities seriously and has implemented a range of measures to reduce its carbon footprint. The company has invested heavily in research and development of efficient and clean-running engine technologies and has set ambitious targets to reduce its CO2 emissions. Infiniti also works with a number of partners to increase the use of alternative fuels, such as biofuels and electric vehicles, as a way of further reducing its environmental impact.
Conclusion
Infiniti is a brand of luxury cars produced by Nissan Motor Corporation, one of Japan’s largest car manufacturers. Infiniti cars are renowned for their craftsmanship, performance and service. The company has a presence in more than 50 countries and regions globally and produce a range of luxury vehicles including sedans, coupes, SUVs, and hybrids. Infiniti has also been involved in various forms of motorsport since 2002, and is committed to reducing its environmental impact.
